What You'll Learn

Every lawyer in Minnesota needs a strategic marketing plan. Think of your plan as the roadmap to your practice's future growth. Move away from hoping you get referrals and that your phone will ring. It's time to take action and develop your own marketing plan!

  • Picking your best marketing contacts

  • Put your A-level criteria into your marketing plan

  • Incorporate what makes you unique into your plan

  • Define the specific target audiences to whom you are marketing

  • Develop key messages for each audience

  • Set your marketing objectives under The Four Pillars of Marketing™

  • Set your revenue generation goal

  • Develop your action plan

Why Take This Course?

In this timely and relevant course, you will learn everything you need to know to develop a personal marketing plan in eight easy steps.  Every tip and strategy conveyed in this ethics CLE is vetted and offers results-oriented methods to serve your existing clients, attract new clients, increase your name recognition, and learn to conduct highly targeted communications.

If you are a lawyer in private practice, it's not enough to be REALLY busy. You need to figure out to keep your pipeline full of prospective clients and referral sources that will sustain and help you grow in the future. This ethics CLE will walk you through a simple, yet highly powerful 8-step system designed to produce the roadmap you will follow to grow: your personal marketing plan.

Course Content

  • 1 Video Lesson

  • 9 PDF Materials

  • 63 Minutes

Meet Your Instructor

CLE Connect™ President and Founder

  • Terrie Wheeler

    Senior Instructor

    Terrie Wheeler

    Terrie S. Wheeler, MBC, is the Founder + President of CLE Connect™ | Ethical Marketing CLEs On-Demand.

    For the past 25+ years, I have dedicated myself to helping lawyers ethically market their law practices and attract new clients. In 1997, I leveraged my 12-year career as an in-house law firm marketing director, and founded Professional Marketing Services, LLC (PSM). The focus of PSM is to deliver outsourced marketing department and individual marketing coaching services to clients in the legal industry.

    CLE Connect is the culmination of my entire career as a marketing consultant and coach to lawyers and law firms. From the articles I write for the American Bar Association and Attorney at Law Magazine, to the CLEs and other presentations I have delivered to lawyers across the country, my goal with CLE Connect is to provide as much value per course as I can by including customized materials you can use right away to take action!

Save Big by Bundling Up!

Save 15% with our 2-course bundle, or 20% with our 6-course Mega Bundle

  • $84.99

    $84.99The Ethical Marketing Bundle

    In this bundle you can experience two ethics CLEs including The Rules Related to Marketing in Minnesota, and How to Develop an Ethical Marketing Plan. First we educate you on the Rules related to marketing, then we provide a step-by-step process you can use to develop your own ethical marketing plan.
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  • $239.99

    $239.99Marketing Bootcamp for Minnesota Lawyers

    If you are interested in ethical marketing and growing your practice, the ethics CLE courses in the six-pack bundle will serve as your own marketing university. You'll learn everything you need to know about the Rules Related to Marketing, which you can then apply by developing your personal marketing plan.
    Buy Now